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Mar 07
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It’s a question for which Microsoft’s never given me a straight answer: During the next seven months, why would anybody buy a Windows Mobile phone when Windows Phone 7 is launching for the holidays?
Once again, I tried it out Friday on Todd Brix, Microsoft’s senior director for Mobile Platform Services Product Management, during a phone interview.
“People have to obviously decide whether they want to wait for Windows Phone 7 or buy now,” he said.
The future will always bring new technologies, he added. Well, duh – but the exception in this case is that Microsoft, in unveiling Windows Phone 7 eight months before its scheduled release and on Thursday confirming that Windows Mobile apps won’t work on the new OS, effectively squashed demand for the OS it actually currently sells.
I rephrased the question for Brix.
“If they want a great e-mail experience on Windows Mobile, Windows Mobile provides that,” he said.
Brix went on to add that Windows Marketplace for Mobile offers many productivity and business-oriented apps, suggesting Windows Mobile will be positioned as an affordable enterprise solution.
Excellent. Some good detail.
I rephrased the question again.
“Windows Mobile is a very competitive solution for a lot of things people are trying to do with smartphones today,” Brix…
